buddha belly
is a natural body care brand crafted to support expecting mothers from pregnancy to postpartum
SCOPE: branding, messaging, packaging
wellness

Buddha Belly’s branding blends soft curves, warm tones, and subtle illustrations to celebrate the beauty of motherhood. With a modern-meets-earthy feel, the identity brings a playful yet grounded energy to the wellness space.

objective
Buddha Belly is ready to grow into a recognizable, go-to brand in the motherhood space — one that’s trusted, loved, and stocked in bathroom cabinets everywhere. With plans to boost brand awareness, streamline operations, and scale sustainably, the goal is to create a self-care experience that feels as good as it looks.


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Danae Husband
FYI I'm in tears over here because I'm so thrilled with your work. It will take me a minute to compose myself. It just all feels and looks so incredible!