featured postsHOT TIPS, COOL BRANDS, AND A LITTLE LIFE STUFF TOO
the designer’s guide to a branded email signature
Your email signature isn’t just a name and number—it’s a mini brand moment every time you hit send. Learn how to create a polished, clickable, on-brand signature that builds credibility and drives clicks.
how to stop playing guessing games when it comes to brand color palettes
Your brand’s colors are more than just pretty shades. They set the vibe, evoke emotions, and make your business unforgettable. Learn how to choose a palette that’s strategic, consistent, and totally on-brand.
3 tips for incorporating more illustrations into your work
As a designer, illustration can be one of the key things to set you apart. If you’re new here, I’m a big fan of including illustration work (or elements) into all of our branding projects — and it’s easier to start incorporating illustrations than you might think! I’m outlining three of my biggest tips below so you can start creating impactful work with more fun illustrative moments!
How to Stay On-Brand on Social Media & Use Canva Templates
The beauty of premade Instagram templates is that they’re less time-consuming BUT it’s easy to end up with random elements that don’t resonate with your audience. SO how do you make Canva template work for you!? We’re sharing all our tips and the biggest social media mistakes we see in this blog.
The Evolution of My Design Style
As years go on, and trends come and go, it’s natural for your design style to shift and change. I think if we’re not changing, we’re not growing. Evolving design styles are a positive sign of creative growth. Here’s how my style has evolved over the years both professionally and personally.
My Favorite Way to Generate Leads Online
I’m covering what the heck the term lead generation means and why it’s SO important for small businesses. Plus, I’m sharing my favorite way to generate leads online — spoiler: it’s freebies. The dos and don’ts of creating a valuable freebie for your audience and six proven lead-generating freebie ideas for you to take and implement on your own!
3 Tips to Maximize Your Shopify Website Design
Calling all designers, if you’re not doing these three things when designing a Shopify website for your clients you should be.
Tips for Transferring Your Artwork to a Computer
There’s a special kind of magic that happens when you create with your hands as a designer. While there are tons of amazing templates and resources online, nothing beats creating something memorable and unique by going back and taking paint to paper. After you create your something amazing, what’s next? Transferring that artwork to a computer! And here’s where I come in. I’m sharing four helpful tips to make the process of transferring your original work to a computer or digital file.
Designer-Specific Tools That Make Up My Business
Calling all designers! Have you ever wondered what design-specific tools I use for my business? The list is pretty short and sweet but essential nonetheless!
How to Wow Clients Through a Successful Brand Presentation
So much of the design process is the explanation of how you go to that design solution and WHY it works. Let’s dive in.
my biggest advice to young designers
Put yourself out there and tell all your friends and family you’re hoping to start your own design business. You’d be surprised how many people will support you and want to see you succeed.
why you should be building a personal brand
Creating a successful business on social media doesn’t happen overnight. A few weeks ago I shared five of my tips to build your Instagram and attract dream clients, and now I’m back to touch on one of those tips a little more — sharing more than just client work.